Hi, I’m Maggie Sherwood. ✹
I'm a graphic designer, illustrator, and multidisciplinary artist making bold, expressive work across print, digital, collage, and analog media — for clients spanning music, arts, engineering, academia, nonprofits, environmental, lifestyle, and independent brands.
What connects it all are the senses: color, sound, texture, image. I love figuring out how those elements translate into a functional visual system. My work is rooted in intentional, engaging visuals and typography that reflect each client's unique voice, building narratives that connect with the people they're made for.
Good ideas deserve good design. I make sure that happens.
Featured Work
A few of my favorite projects: civic campaigns, brand systems, and creative identities built for music and film. See the full portfolio for more.
Kimley-Horn Projects
Almost 5 years of in-house design for community planning and public engagement, with 350+ deliverables spanning safety action plans, Main Street master plans, and municipal proposals, all built for the communities we served.
UNC Charlotte Projects
Over 4.5 years as the sole designer for three UNC Charlotte departments, covering branding, campaigns, and community partnerships across diversity initiatives, public health programs, and 250+ deliverables.
Boone in Blossom Festival Identity & Campaign
A refreshed logo and an entirely new campaign for the 10th annual Boone in Blossom Festival, both colorful, nostalgic, and full of personality, just like the festival itself.
Cycles of the Moon Film
A full visual identity for Annie Acker's surreal dark comedy, including logo, title sequence, movie poster, and closing credits, built around themes of femininity, mysticism, and transformation.
My Services
Whatever the project calls for, I bring the same care and creativity to it — here's a closer look at what that includes.
Have a Project in Mind?
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Brand identities, creative direction, visual systems, and campaigns
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Print, digital, editorial, presentations, marketing materials, and social media
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Web design, UI/UX, digital campaigns, and accessible digital experiences
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Custom illustration, lettering, type, infographics, and visual storytelling
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Event graphics, environmental design, signage, wayfinding, and installations
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Album artwork, posters, merchandise, event graphics, and creative for artists and venues
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Motion graphics, video editing, title sequences, and multimedia content
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Inclusive visual communication and accessible print and digital design
Kind Words & Endorsements
“It was the best-looking proposal I've been a part of since being at KH — and even in my career. We received kudos from partners, subs, and many more, thanks to Maggie's determination and commitment to making it look so amazing.”
Matt Dunagin, PE, Practice Builder at Kimley-Horn
“Maggie is always a pleasure to work with. On a high-priority project with real potential for frustration, she taught herself new software to build an interactive timeline — delivering a great piece with a smile, without ever seeking the credit she deserved.”
Wills Citty, Director of Communications, UNC Charlotte
“We loved having you on team Voice! Thank you for making us look good in print for all those years — you were an important part of our graphic evolution. Whoever's lucky enough to have your talents now knows what a gem they have.”
Jamie Goodman & Molly Moore, The Appalachian Voice